CTR CALCULATOR

Use our CTR Calculator to help determine which Ad Campaigns performed best according to the Click-Through Ratio.

Impressions

Clicks

Clickthrough Ratio

ENTER:

  1. Total number of Impressions
  2. Total number of Clicks
  3. Click SOLVE

Do not enter the Clickthrough Ratio as this is what the calculator solves for

Average CTR: DISPLAY

Canada 0.09
United States 0.10

Average CTR: PRE-ROLL

Canada 0.32
United States 0.34